A Flash of Inspiration
Then and Now
Over the decades, the Burberry check has seen many incarnations. The cashmere check scarf was introduced in the 1970s and has become one of our best-known accessories. The check was then used for ready-to-wear – featuring prominently in our campaigns throughout the 1980s and 1990s – and is now a registered trademark.
The Rainbow check – a colourful reimagination that celebrates the LGBTQIA+ community – was introduced in 2018.
Under the creative direction of Riccardo Tisci, the Burberry check remains our iconic house code with a new vision for the future – elevated, reworked and reconstructed throughout our collections. No matter the incarnation, it will always be a marker of our history, our craftsmanship and enduring British style.